February 19, 2012   64 notes

yarad:

This is a Linux Rebranding / Progressive Ad Campaign that I designed as part of my senior seminar.

—————— 

A little background info on Linux:

Linux is a family of computer operating systems using the Linux kernel. The Linux kernel was initially conceived and created by Finnish computer science student, Linus Torvalds, in 1991. 

Linux can be installed on a wide variety of computer hardware, ranging from mobile phones, tablet computers and video game consoles, to mainframes and supercomputers. 

All the underlying source code can be used, freely modified, and redistributed, both commercially and non-commercially, by anyone under licenses such as the GNU General Public License.

——————

Ad Campaign: 

The key factor will be growth. Linux is completely customizable from the ground up. I want people to know three things:

 - Linux OS belongs to them, the user, and that every Linux OS user is part of a community that depends on one another for sustenance.

- The limitations of Linux are determined by the individual’s creativity and ingenuity. 

- The Linux is only as strong as the user community that nurtures its growth as a reliable brand of computing software.

  

(via lustik)

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    Very nice ad campaign.
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